After more than 20 years using a green-screen enterprise software system, the leadership
at PM Industrial Supply Company, a leading supplier of metalworking cutting tools,
coolants, and machine shop inventory in Southern California, knew it was time to
advance to a modern solution designed to better meet their needs.
"We reached a point where we realized we needed to move ahead with new technology
to help us get more profitable and do things more easily," said Barry Gerin, president of
PM Industrial.
Gerin and his team choose Activant Prophet 21™.
Challenge:
- Help a California-based supplier of
metalworking cutting tools, coolants,
and machine shop inventory upgrade
to a solution that streamlines processes
Solutions:
- Activant Prophet 21
- Activant B2B Seller
- Activant Trading Partner Connect
Benefits:
- Streamlined operations
- Improved customer service
Integrated for E-Commerce
Last year, PM Industrial Supply Company opened a Web-based storefront. The
attractive site gave PM Industrial a Web presence, but little else.
With no integration with PM Industrial's backend enterprise software solution and
minimal order capabilities for customers, the site didn't drive business the way Gerin
knew it should.
"We received lots of compliments on the look of our old site, but it did little in the way
of servicing our customers," said Gerin.
With this in mind, when Gerin invested in his Activant solution he also purchased
B2B Seller, a Web-based storefront that fully integrates with Prophet 21.
"Our goal with the B2B Seller site is to free our very knowledgeable staff from doing
routine tasks, such as checking stock or looking up customer account information,"
said Gerin. "We want our customers to visit the site to get that information as well as to
place orders."
Knowing that offering an integrated Web site is not enough, Gerin plans to initially
beta test the site with some carefully selected customers before rolling it out to a larger
audience. Once the staff of PM Industrial is comfortable with the site and the value
it can bring to customers, the company will promote the site to customers, including
offering an incentive program to encourage use.
"We will measure usage of the site carefully," says Gerin. "We plan to have 20 percent
of our sales go through the site within four years of it going live."
Communicating With Suppliers
Not content to look at just one end of the supply chain to streamline operations, Gerin
also invested in Trading Partner Connect, which, among other things, streamlines the
commerce process between suppliers and distributors.
"As a member of ISA, I am very aware of the value Trading Partner Connect brings
distributors," says Gerin. "Many of the suppliers we work with are members --
including Iscar, Precision Twist Drill, and Walter, to name just a few. Joining Trading
Partner Connect made sense for us with respect to sourcing and working with these
suppliers in general."
Gerin looks forward to providing better service to his customers through PM Indstrial's
use of Trading Partner Connect.
"We're not a big company," concludes Gerin. "We have one location and stock only
12,000 items, but regardless of size, we need to streamline our operations in order to be
successful in the future. Activant offers us the tools to do just that and more."
For more information on Activant's enterprise software solutions, please fill out our Web Contact Form.
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