When you go to a fast food restaurant and order a burger, you are usually asked if you want fries to go with it. Called up-selling, this process works equally well in the distribution industry and enables you to increase sales on high-margin items.
Capabilities
- Automatically suggests "go-together" items while creating an order
Benefits
- Improves customer service
- Grows profit margins
- Helps train newer, inexperienced employees
Activant Prophet 21 includes an accessory items feature to offer you additional cross-sell opportunities during the order process. This will increase your sales revenue by enabling your salespeople to suggest possible items their customers' may need, based on products that are often sold together.
Seasoned and Knowledgeable Staff
The accessory items feature makes it possible for your entire sales force - from the most experienced to the newest team member - to offer your customers product accessories, or go-together items. Prophet 21 can build the relationship that will suggest product accessories for your sales force, allowing your salespeople to offer complementary products on the spot. For example, if you sell a power drill, your salesperson should ask the customer if he needs drill bits. If you sell a water heater, does the customer need a relief valve? How many lamps does a customer need when buying a lighting fixture?
Total Control Without Any Time Consuming Set Up
Prophet 21 allows you to set the parameters as to what items to combine within the solution, based on your company's sales history of what items are sold together more than a certain percent of the time. Prophet 21 links those items automatically, so when the master item is entered during the order or quote entry process, an accessory items window prompts you to ask the customer if he would like to purchase the accessory item and how many. The sales people do not have to take the time to set up the accessory items, they are automatically based on the parameters you set.
If the customer declines to order an accessory item at first, but reconsiders after he has placed his order, your salesperson can simply re-open the accessory items window and update the order.
For more information on Activant's enterprise software solutions, please fill out our Web Contact Form.
Back to Top